Giving Tuesday: Nonprofit Fundraising for the Next Generation

For the third year we joined the Center for Nonprofit Management's Power Funders Series: Fundraising in a Digital World/Reaching the Next Generation. This workshop was designed to help nonprofit organizations evaluate their funding strategies particularly among a new generation of donors. As we embark on Giving Tuesday or giving-because-I-need-a-tax-write-off, here are some key takeaways from the session to help you reach a broader audience.

audienceKia JarmonNovember 17, 2017small business, communication, marketing, storytelling, story

Create a Culture of Philanthropy

Organizational philanthropy can be as simple as donating an hour of consulting services to a local nonprofit or as complex as giving employees forty hours a year to volunteer around the city. Or it might be a medium like our Innovation Fund, a micro-business grant where we will support the innovation of other small businesses. Whatever medium you choose, be sure to center it around these four elements: