Living in a Scrolling Society: How Technology Is Minimizing Our Sensitivity

Some say we’ve developed a microwave mentality of impatience and immediate gratification. In this increasingly speedy, technological world, another phenomenon is also developing. We are becoming a scrolling society. We are able to scroll past disagreements, police shootings, natural disasters, local news, long articles, and general foolishness with a simple swipe. Should we ever get tired of scrolling, we simply block, unfollow, and forget.

crisis communications, audienceKia JarmonSeptember 29, 2017technology, sensitivity, storytelling, public relationsComment

Taking a Closer Look at Taylor Swift and Melania Trump’s PR Disasters: Part 2

In last week’s blog post, we discussed the PR disasters experienced by singer-songwriter Taylor Swift and wife of presidential hopeful Donald Trump, Melania. Now, we’re in the aftermath of these disasters: their Twitter mentions and Instagram comment sections have cooled, the barrage of memes has slowed; thus, we’re finally in a position to examine what both parties could have done differently.

crisis communications, public relationsKia JarmonJuly 29, 2016melania trump, taylor swiftComment