People don't buy things, they buy stories. As a business, non profit, individual or entrepreneur crafting a more compelling and impactful story will help you to not only articulate your existence but also help you to sell your products, services or mission. 

Watch as Kia Jarmon, PR + Brand Strategist, at MEPR Agency talks about a disruptive exercise that will help you to start thinking about what your story is and how you want to tell it. 

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